Honda Aircraft is backing Thrive Aviation’s move into fractional ownership through a minority investment by Arulean Air, a Honda Aircraft subsidiary. The arrangement combines Arulean’s role as aircraft acquirer with Thrive’s operating platform: Thrive will manage the aircraft, client relationships and flight operations, while the initial program offers shares in HondaJet HA-420 light jets and Bombardier Challenger 3500 super-midsize jets.
The companies announced the partnership on September 2, 2026, and Thrive has received its first two aircraft. Thrive plans to start on the U.S. West Coast…